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personal care uk brand

Natural. Hydrating. Refreshing. Effective.


dew is an all-natural personal care product line, handmade in London UK.


dew's creation can be traced back to one thing: silicones. Their presence in so many hair products is what led me to design my own all-natural, silicone-free products that would be easy to use and show actual results. What’s most devilish about the silicone hair serums is that they do work, but only temporarily. In the long run, they lead to brittle, suffocated hair. I wanted a hair product that did what it said on the tin with no side effects.


That was how the Hair Essence Spray came to be. And from there, my appetite for more pure and natural products only grew.


Now, I have the all-natural and cruelty-free dew.


“According to ancient philosophers and numerous traditions, dew represents the Universal Spirit in condensed form, and an alchemical elixir of life that appears out of the vastness of the calm, clear, night sky to offer nourishment and regenerative power.”

-Sara Crow


Made with anti-anxiety aromas in mind. Natural. Hydrating. Refreshing. Effective. That is dew.

  • Eco-friendly packaging

  • All-natural ingredients

  • A largely vegan product line.

  • A focus on anti-anxiety aromas.

  • A rose collection made with hydrating rose water.

  • An orange blossom collection made with invigorating orange blossom water.